Product Usage Scoring & Routing
All accounts

VexPell Soft

vexpell-soft.example · Prospect12 employees · Healthcare · Starter
Policy northfield_v1

Person

Email
lundinnis@vexpell-soft.example
Role
Engineering
Seniority
Engineering manager
Email type
Business
Admin
Yes

Product-event timeline

  • Connected serviceAug 11, 2026, 12:00 PM
  • Weekly actives observedAug 10, 2026, 12:00 PM
  • Viewed enterprise pricingAug 9, 2026, 12:00 PM
  • Viewed enterprise pricingAug 5, 2026, 12:00 PM
  • Resolved incidentAug 4, 2026, 12:00 PM
  • Invited teammatesJul 30, 2026, 12:00 PM
  • Viewed enterprise pricingJul 30, 2026, 12:00 PM
  • Account createdJun 7, 2026, 12:00 PM

Scores

fitLow
  • engineering_manager is a Manager/lead engineering role+10
  • fi is a supported geography+10
  • Business email on a work account+10
usageMedium
  • Resolved the first incident in Northfield Incident Management+11.25 / cap 15
  • Additional resolved incident (5 points each, cap 15)+3.75 / cap 15
  • Invited 9 teammates (exclusive band 6to10)+15 / cap 20
  • At least 3 weekly active users+10 / cap 10
intentLow
  • Viewed enterprise pricing+7.5 / cap 20
  • Viewed enterprise pricing+7.5 / cap 20
  • Viewed enterprise pricing+5 / cap 20
  • Admin active on 6 distinct days in the last 14 days+10 / cap 10

Decision

Selected play
Self-serve
Owner
SLA
Strongest rejected alternative
Monitor

All evaluated gates

  • hard_blocksNo hard blocks present
  • manual_reviewIdentity and critical fit present
  • explicit_requestNo in-window explicit sales request
  • expansionNot a customer (expansion is customer-only); Expansion usage 40 < 45
  • acquisition_sales_assistFit 30 < 70; Usage 40 < 50; Intent 30 < 40
  • monitorFit 30 < 70
  • self_serveProspect using the product (usage 40>=25) below the sales threshold — no sales task
  • default_no_sales_actionProspect below all activation/sales thresholds — default self-serve (no sales task, no owner change)

Decisive evidence

  • Prospect below sales threshold; self-serve without a sales task

Simulate a bounded signal

One bounded, allowlisted signal. The server maps it to a bounded event, recomputes deterministically, and explains the change — nothing is persisted.

CRM state

Not synced — this evaluation did not request a CRM sync. Sync is a separate, designated action; the decision is revealed independently of any CRM write.