Product Usage Scoring & Routing
All accounts

VexCove Data

vexcove-data.example · Prospect398 employees · Cloud software · Enterprise
Policy northfield_v1

Person

Email
bram.mire@vexcove-data.example
Role
Engineering
Seniority
Email type
Business
Admin
Yes

Product-event timeline

  • Viewed SSO docsAug 12, 2026, 12:00 PM
  • Connected serviceAug 10, 2026, 12:00 PM
  • Invited teammatesAug 10, 2026, 12:00 PM
  • Resolved incidentAug 9, 2026, 12:00 PM
  • Viewed security docsAug 9, 2026, 12:00 PM
  • Viewed enterprise pricingAug 8, 2026, 12:00 PM
  • Weekly actives observedAug 5, 2026, 12:00 PM
  • Viewed enterprise pricingAug 5, 2026, 12:00 PM
  • Account createdNov 28, 2025, 12:00 PM

Scores

fitMedium
  • 398 employees falls in the 50–499 target band+20
  • cloud_software is a target B2B software/devtools/cloud industry+15
  • 94 engineering employees falls in the 20–199 target band+15
  • Business email on a work account+10
usageMedium
  • Connected a production service to Northfield Incident Management+20 / cap 20
  • Resolved the first incident in Northfield Incident Management+15 / cap 15
  • Invited 3 teammates (exclusive band 3to5)+10 / cap 10
  • At least 3 weekly active users+7.5 / cap 10
intentMedium
  • Viewed enterprise pricing+7.5 / cap 20
  • Viewed enterprise pricing+10 / cap 20
  • Viewed SSO documentation+15 / cap 15
  • Viewed security documentation+15 / cap 15
  • Admin active on 5 distinct days in the last 14 days+10 / cap 10

Decision

Selected play
Manual review
Owner
GTM Ops
SLA
1 business day
Strongest rejected alternative
Self-serve

All evaluated gates

  • hard_blocksNo hard blocks present
  • manual_reviewManual review: Missing geography (critical fit)
  • explicit_requestNo in-window explicit sales request
  • expansionNot a customer (expansion is customer-only)
  • acquisition_sales_assistFit 60 < 70
  • monitorFit 60 < 70
  • self_serveProspect using the product (usage 53>=25) below the sales threshold — no sales task
  • default_no_sales_actionProspect below all activation/sales thresholds — default self-serve (no sales task, no owner change)

Decisive evidence

  • Missing geography (critical fit)

Simulate a bounded signal

One bounded, allowlisted signal. The server maps it to a bounded event, recomputes deterministically, and explains the change — nothing is persisted.

CRM state

Not synced — this evaluation did not request a CRM sync. Sync is a separate, designated action; the decision is revealed independently of any CRM write.