Product Usage Scoring & Routing
All accounts

VexHeth Hq

vexheth-hq.example · Prospect48 employees · B2B software · Business
Policy northfield_v1

Person

Email
alderarden@vexheth-hq.example
Role
Engineering
Seniority
VP
Email type
Business
Admin
Yes

Product-event timeline

  • Connected serviceAug 10, 2026, 12:00 PM
  • Viewed SSO docsAug 8, 2026, 12:00 PM
  • Viewed admin docsAug 7, 2026, 12:00 PM
  • Resolved incidentAug 6, 2026, 12:00 PM
  • Viewed enterprise pricingAug 5, 2026, 12:00 PM
  • Viewed security docsJul 30, 2026, 12:00 PM
  • Account createdDec 14, 2025, 12:00 PM

Scores

fitMedium
  • b2b_software is a target B2B software/devtools/cloud industry+15
  • vp is a Director/VP/C-level engineering role+15
  • Business email on a work account+10
  • Compatible technical environment for Northfield Incident Management+15
usageLow
  • Connected a production service to Northfield Incident Management+20 / cap 20
  • Resolved the first incident in Northfield Incident Management+15 / cap 15
intentMedium
  • Viewed enterprise pricing+7.5 / cap 20
  • Viewed SSO documentation+15 / cap 15
  • Viewed security documentation+11.25 / cap 15
  • Viewed enterprise administration+10 / cap 10
  • Admin active on 6 distinct days in the last 14 days+10 / cap 10

Decision

Selected play
Self-serve
Owner
SLA
Strongest rejected alternative
Monitor

All evaluated gates

  • hard_blocksUnsupported geography (mx) is a hard block
  • manual_reviewIdentity and critical fit present
  • explicit_requestNo in-window explicit sales request
  • expansionNot a customer (expansion is customer-only); Expansion usage 35 < 45
  • acquisition_sales_assistHard blocks present: Unsupported geography (mx) is a hard block; Fit 55 < 70; Usage 35 < 50
  • monitorHard blocks present: Unsupported geography (mx) is a hard block; Fit 55 < 70
  • self_serveProspect using the product (usage 35>=25) below the sales threshold — no sales task
  • default_no_sales_actionProspect below all activation/sales thresholds — default self-serve (no sales task, no owner change)

Decisive evidence

  • Prospect below sales threshold; self-serve without a sales task

Simulate a bounded signal

One bounded, allowlisted signal. The server maps it to a bounded event, recomputes deterministically, and explains the change — nothing is persisted.

CRM state

Not synced — this evaluation did not request a CRM sync. Sync is a separate, designated action; the decision is revealed independently of any CRM write.