Product Usage Scoring & Routing
All accounts

VexMara Works

vexmara-works.example · Prospect1,915 employees · Cloud · Starter
Policy northfield_v1

Person

Email
rhea.fenwick@vexmara-works.example
Role
Engineering
Seniority
Email type
Business
Admin
No

Product-event timeline

  • Viewed enterprise pricingAug 11, 2026, 12:00 PM
  • Viewed admin docsAug 10, 2026, 12:00 PM
  • Viewed enterprise pricingAug 9, 2026, 12:00 PM
  • Viewed security docsAug 7, 2026, 12:00 PM
  • Viewed SSO docsJul 31, 2026, 12:00 PM
  • Connected serviceJul 30, 2026, 12:00 PM
  • Viewed enterprise pricingJul 30, 2026, 12:00 PM
  • Account createdMar 6, 2026, 12:00 PM

Scores

fitHigh
  • 1915 employees falls in the 500–2000 target band+15
  • cloud is a target B2B software/devtools/cloud industry+15
  • 199 engineering employees falls in the 20–199 target band+15
  • fr is a supported geography+10
  • Business email on a work account+10
  • Compatible technical environment for Northfield Incident Management+15
usageLow
  • Connected a production service to Northfield Incident Management+15 / cap 20
intentMedium
  • Viewed enterprise pricing+7.5 / cap 20
  • Viewed enterprise pricing+10 / cap 20
  • Viewed enterprise pricing+2.5 / cap 20
  • Viewed SSO documentation+11.25 / cap 15
  • Viewed security documentation+15 / cap 15
  • Viewed enterprise administration+10 / cap 10

Decision

Selected play
Monitor
Owner
SLA
Strongest rejected alternative
Self-serve

All evaluated gates

  • hard_blocksNo hard blocks present
  • manual_reviewIdentity and critical fit present
  • explicit_requestNo in-window explicit sales request
  • expansionNot a customer (expansion is customer-only); Expansion usage 15 < 45
  • acquisition_sales_assistUsage 15 < 50
  • monitorHigh-fit prospect (fit 80>=70) below sales-assist threshold — monitor without a task
  • self_serveUsage 15 < 25; Fit and intent both at or above sales threshold
  • default_no_sales_actionProspect below all activation/sales thresholds — default self-serve (no sales task, no owner change)

Decisive evidence

  • High-fit prospect below sales-assist threshold; monitor without a task

Simulate a bounded signal

One bounded, allowlisted signal. The server maps it to a bounded event, recomputes deterministically, and explains the change — nothing is persisted.

CRM state

Not synced — this evaluation did not request a CRM sync. Sync is a separate, designated action; the decision is revealed independently of any CRM write.