Product Usage Scoring & Routing
All accounts

BriGlim Data

briglim-data.example · Prospect34 employees · Hospitality · Starter
Policy northfield_v1

Person

Email
corto.corso@briglim-data.example
Role
IT
Seniority
Lead
Email type
Business
Admin
No

Product-event timeline

  • Viewed enterprise pricingAug 9, 2026, 12:00 PM
  • Resolved incidentAug 8, 2026, 12:00 PM
  • Viewed enterprise pricingAug 8, 2026, 12:00 PM
  • Invited teammatesAug 4, 2026, 12:00 PM
  • Connected serviceAug 3, 2026, 12:00 PM
  • Weekly actives observedAug 3, 2026, 12:00 PM
  • Viewed enterprise pricingJul 31, 2026, 12:00 PM
  • Account createdApr 5, 2026, 12:00 PM

Scores

fitLow
  • lead is a Manager/lead engineering role+10
  • Business email on a work account+10
  • Compatible technical environment for Northfield Incident Management+15
usageLow
  • Resolved the first incident in Northfield Incident Management+15 / cap 15
  • Additional resolved incident (5 points each, cap 15)+5 / cap 15
  • Invited 3 teammates (exclusive band 3to5)+7.5 / cap 10
  • At least 3 weekly active users+7.5 / cap 10
intentLow
  • Viewed enterprise pricing+7.5 / cap 20
  • Viewed enterprise pricing+10 / cap 20
  • Viewed enterprise pricing+2.5 / cap 20

Decision

Selected play
Manual review
Owner
GTM Ops
SLA
1 business day
Strongest rejected alternative
Self-serve

All evaluated gates

  • hard_blocksNo hard blocks present
  • manual_reviewManual review: Missing geography (critical fit)
  • explicit_requestNo in-window explicit sales request
  • expansionNot a customer (expansion is customer-only); Expansion usage 35 < 45; Expansion intent 20 < 30
  • acquisition_sales_assistFit 35 < 70; Usage 35 < 50; Intent 20 < 40
  • monitorFit 35 < 70
  • self_serveProspect using the product (usage 35>=25) below the sales threshold — no sales task
  • default_no_sales_actionProspect below all activation/sales thresholds — default self-serve (no sales task, no owner change)

Decisive evidence

  • Missing geography (critical fit)

Simulate a bounded signal

One bounded, allowlisted signal. The server maps it to a bounded event, recomputes deterministically, and explains the change — nothing is persisted.

CRM state

Not synced — this evaluation did not request a CRM sync. Sync is a separate, designated action; the decision is revealed independently of any CRM write.