Product Usage Scoring & Routing
All accounts

BriIr Grid

briir-grid.example · Prospect890 employees · B2B software · Starter
Policy northfield_v1

Person

Email
ulanholt@briir-grid.example
Role
Engineering
Seniority
Lead
Email type
Business
Admin
No

Product-event timeline

  • Weekly actives observedAug 12, 2026, 12:00 PM
  • Resolved incidentAug 11, 2026, 12:00 PM
  • Viewed enterprise pricingAug 10, 2026, 12:00 PM
  • Viewed SSO docsAug 7, 2026, 12:00 PM
  • Connected serviceAug 6, 2026, 12:00 PM
  • Viewed security docsAug 1, 2026, 12:00 PM
  • Viewed admin docsJul 31, 2026, 12:00 PM
  • Viewed enterprise pricingJul 30, 2026, 12:00 PM
  • Invited teammatesJul 29, 2026, 12:00 PM
  • Account createdApr 6, 2026, 12:00 PM

Scores

fitHigh
  • 890 employees falls in the 500–2000 target band+15
  • b2b_software is a target B2B software/devtools/cloud industry+15
  • 189 engineering employees falls in the 20–199 target band+15
  • lead is a Manager/lead engineering role+10
  • nz is a supported geography+10
  • Business email on a work account+10
usageMedium
  • Connected a production service to Northfield Incident Management+20 / cap 20
  • Resolved the first incident in Northfield Incident Management+15 / cap 15
  • Additional resolved incident (5 points each, cap 15)+5 / cap 15
  • Invited 18 teammates (exclusive band 11plus)+10 / cap 25
intentMedium
  • Viewed enterprise pricing+7.5 / cap 20
  • Viewed enterprise pricing+10 / cap 20
  • Viewed SSO documentation+15 / cap 15
  • Viewed security documentation+11.25 / cap 15
  • Viewed enterprise administration+7.5 / cap 10

Decision

Selected play
Sales assist
Owner
Enterprise AE
SLA
4 business hours
Strongest rejected alternative
Monitor

All evaluated gates

  • hard_blocksNo hard blocks present
  • manual_reviewIdentity and critical fit present
  • explicit_requestNo in-window explicit sales request
  • expansionNot a customer (expansion is customer-only)
  • acquisition_sales_assistProspect fit 75>=70, usage 50>=50, intent 51>=40, activated, no hard block
  • monitorHigh-fit prospect (fit 75>=70) below sales-assist threshold — monitor without a task
  • self_serveFit and intent both at or above sales threshold
  • default_no_sales_actionProspect below all activation/sales thresholds — default self-serve (no sales task, no owner change)

Decisive evidence

  • Prospect fit 75>=70, usage 50>=50, intent 51>=40
  • Connected a production service
  • Resolved 2 incident(s)
  • Invited 18 teammate(s)
  • 2 weekly active user(s)

Simulate a bounded signal

One bounded, allowlisted signal. The server maps it to a bounded event, recomputes deterministically, and explains the change — nothing is persisted.

CRM state

Not synced — this evaluation did not request a CRM sync. Sync is a separate, designated action; the decision is revealed independently of any CRM write.